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You're reading from  Creating Actionable Insights Using CRM Analytics

Product typeBook
Published inDec 2021
Reading LevelBeginner
PublisherPackt
ISBN-139781801074391
Edition1st Edition
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Author (1)
Mark Tossell
Mark Tossell
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Mark Tossell

Mark Tossell is passionate about solving problems and improving processes using data. Tableau CRM (Einstein Analytics) and Tableau, powered by AI, are the tools of his trade. He is a proud wearer of the Salesforce Gold Hoodie and recipient of the inaugural APAC Awesome Admin award. He is also a Trailhead learning addict, having earned over 420 badges. In addition, he is honored to be a Tableau CRM Ambassador and a Salesforce Partner Solution Engineer. Mark lives in Sydney, Australia, with his wife, Christina, and son, Adam.
Read more about Mark Tossell

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What is CRMA security and how does it work?

Controlling access to information that is surfaced in CRM Analytics is critical in the broader context of data governance and security.

Important Note

Once a field is visible in CRMA, there is no way that you can prevent someone from seeing its data. Anyone who has access to the dataset has access to all fields, as opposed to Salesforce, where you have field-level security.

The CRMA administrator has four security tools at his or her disposal:

  • Salesforce Data Access: The administrator can configure permissions on Salesforce fields and objects to implement field-level and object-level security, which means that access to Salesforce data can be controlled. For example, access to sensitive, personal information can be restricted at the ingestion level to prevent this data from being loaded into CRMA.
  • CRMA App-Level Security: When you assign manager access to users, app owners, and administrators, they will be able to...
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Creating Actionable Insights Using CRM Analytics
Published in: Dec 2021Publisher: PacktISBN-13: 9781801074391

Author (1)

author image
Mark Tossell

Mark Tossell is passionate about solving problems and improving processes using data. Tableau CRM (Einstein Analytics) and Tableau, powered by AI, are the tools of his trade. He is a proud wearer of the Salesforce Gold Hoodie and recipient of the inaugural APAC Awesome Admin award. He is also a Trailhead learning addict, having earned over 420 badges. In addition, he is honored to be a Tableau CRM Ambassador and a Salesforce Partner Solution Engineer. Mark lives in Sydney, Australia, with his wife, Christina, and son, Adam.
Read more about Mark Tossell