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Creating Actionable Insights Using CRM Analytics

You're reading from  Creating Actionable Insights Using CRM Analytics

Product type Book
Published in Dec 2021
Publisher Packt
ISBN-13 9781801074391
Pages 368 pages
Edition 1st Edition
Languages
Author (1):
Mark Tossell Mark Tossell
Profile icon Mark Tossell

Table of Contents (19) Chapters

Preface Section 1: Getting Started with CRM Analytics
Chapter 1: What Is CRM Analytics and Where Can You Use it? Chapter 2: Developing Your First OOTB Analytics App in CRMA Section 2: Building Datasets in CRMA
Chapter 3: Connecting Your Data Sources Chapter 4: Building Data Recipes Chapter 5: Advanced ETL Using CRMA Data Prep Chapter 6: CRMA Lenses – Diving into Your Data One Click at a Time Chapter 7: Security in CRM Analytics Section 3: How to Build Awesome Analytics Dashboards in CRMA
Chapter 8: Building Your First CRMA Dashboard Chapter 9: Advanced Dashboard Design and Build Chapter 10: To Code or Not to Code? Chapter 11: Best Practices in Dashboard Design Using CRMA Section 4: From Data To Insight To Action
Chapter 12: Embedding and Actioning Your Insights Questions and Answers Other Books You May Enjoy

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