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You're reading from  Data Storytelling with Google Looker Studio

Product typeBook
Published inOct 2022
PublisherPackt
ISBN-139781800568761
Edition1st Edition
Tools
Google Data Studio
Concepts
Business Intelligence
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Author (1)
Sireesha Pulipati
Sireesha Pulipati
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Sireesha Pulipati

Sireesha Pulipati is an experienced data analytics and data management professional. She has spent the last decade building and managing data platforms and solutions, and is passionate about enabling users to leverage data to solve business problems. Sireesha holds a master's degree in Business Administration and a bachelor's degree in Electrical Engineering. Her work history spans multiple industries – healthcare, media, travel & hospitality, high-tech, and more. She is currently at Google as an analytics lead, helping with analytics strategy to support Search Knowledge Graph. Outside of work, Sireesha enjoys hiking and reading books. She currently resides in the Bay Area.
Read more about Sireesha Pulipati

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Building the dashboard- Stage 1: Determine

In the first stage of the data storytelling approach, you determine the target audience, the purpose, and the objectives of the dashboard, as well as identify the data needed to meet the user needs. The mortgage operational team of the CFPB is the target audience of this dashboard. The team wants to understand current patterns within the issues that the complaints are about and company responses to them for various mortgage products and services. A key operational metric they would like to monitor is the time taken to triage the received complaints and send them to respective companies. The goal is to send the complaints within a day of receiving them. Another aspect the team is responsible for monitoring is the number and rate of untimely responses from the company. Once the company receives the complaint from the CFPB, it should respond within 15 days. Otherwise, it is marked as an untimely response. A higher number or percentage of complaints...

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Data Storytelling with Google Looker Studio
Published in: Oct 2022Publisher: PacktISBN-13: 9781800568761
© 2022 Packt Publishing Limited All Rights Reserved

Author (1)

author image
Sireesha Pulipati

Sireesha Pulipati is an experienced data analytics and data management professional. She has spent the last decade building and managing data platforms and solutions, and is passionate about enabling users to leverage data to solve business problems. Sireesha holds a master's degree in Business Administration and a bachelor's degree in Electrical Engineering. Her work history spans multiple industries – healthcare, media, travel & hospitality, high-tech, and more. She is currently at Google as an analytics lead, helping with analytics strategy to support Search Knowledge Graph. Outside of work, Sireesha enjoys hiking and reading books. She currently resides in the Bay Area.
Read more about Sireesha Pulipati

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