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Data Storytelling with Google Looker Studio

You're reading from  Data Storytelling with Google Looker Studio

Product type Book
Published in Oct 2022
Publisher Packt
ISBN-13 9781800568761
Pages 464 pages
Edition 1st Edition
Languages
Author (1):
Sireesha Pulipati Sireesha Pulipati
Profile icon Sireesha Pulipati

Table of Contents (17) Chapters

Preface 1. Part 1 – Data Storytelling Concepts
2. Chapter 1: Introduction to Data Storytelling 3. Chapter 2: Principles of Data Visualization 4. Chapter 3: Visualizing Data Effectively 5. Part 2 – Looker Studio Features and Capabilities
6. Chapter 4: Google Looker Studio Overview 7. Chapter 5: Looker Studio Report Designer 8. Chapter 6: Looker Studio Built-In Charts 9. Chapter 7: Looker Studio Features, Beyond Basics 10. Part 3 – Building Data Stories with Looker Studio
11. Chapter 8: Employee Turnover Analysis 12. Chapter 9: Mortgage Complaints Analysis 13. Chapter 10: Customer Churn Analysis 14. Chapter 11: Monitoring Report Usage 15. Index 16. Other Books You May Enjoy

Configuring time series, line, and area charts

When you have ordinal data with continuous scales and want to accentuate the relationship of one value to the next, you can use a line chart, a time series chart, or an area chart. However, these three chart types are not always interchangeable. Each chart type has its particular utility and advantages. While a line chart can represent any dimension on the X-axis, a time series chart can only show a date or date and time dimension on its axis. In general, area charts support any dimension on the X-axis. However, in Looker Studio, they can only be plotted with a time-based dimension. Area charts and stacked area charts are usually used with a Breakdown dimension to represent different areas, whereas line and time series charts are effective even with a single line. In this section, we will look into each of these chart types and configure them using the Call Center data source.

Line chart

A line chart plots a line for a variable represented...

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