Google is the undisputed leader in search. One way that they stay on top is by providing tools to help web site owners manage their sites. Among other things, they've created Google Analytics, Google Webmaster Tools, and Google Site Optimizer—all three essential to a good SEO campaign. Oh! And they're free. To access all this SEO goodness, you'll need to set up a Google Account.
Note
If you're doing SEO for more than one company, keep them all separate. Set up a Google Account for yourself plus one for each client. If a client has more than one web site, put them all under that client's account. With many of Google's services, like Analytics, you can assign yourself as administrator of each account so you can access everything with one login. Thanks, Google!
Carry out the following steps to set up a Google account:
2. Fill out your information. Be sure to use a valid email address.
3. Read the Terms of Service and then click the I accept. Create my account. button.
4. You'll see a screen that says, In order to verify that the email address associated with your account is correct, we have sent an email message to yourname@yourDrupalsite.com. To activate your Google account, please access your email and click on the link provided.
5. You will receive an email with the subject Google Email Verification and with a link in the body to verify your account. Click on the link.
6. You should see the message, Email Address Verified.
Be sure to save your login in a safe place. You'll need it each time you access one of Google's services.
