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You're reading from  Getting Started with Flurry Analytics

Product typeBook
Published inDec 2013
Reading LevelIntermediate
PublisherPackt
ISBN-139781782177128
Edition1st Edition
Languages
Objective-C
Tools
OS XXcode
Concepts
Data Analysis
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Author (1)
Bhanu Birani
Bhanu Birani
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Bhanu Birani

Bhanu Birani has more than 7 years of experience in the software industry. He is passionate about architecting, designing, and developing complicated applications. He specializes in creating web, backend as a service, and mobile products suitable for B2B and B2C context. He has expertise in end to end development to create innovative and engaging applications for mobile devices. After years of programming experience in different programming languages, he started developing applications for iOS devices. He started software development around the same time as his graduation and was really interested in learning about the new technologies emerging in the market. He then joined a game development company. After contributing to the gaming domain, he started working on content-based applications and radio applications. He also contributed to hyperlocal geo-targeting using BLE (iBeacons). Over the years, he has gained experience in all phases of software development as requirement gathering, feasibility analysis, architecture design, coding and debugging, quality improvement, deployment, and maintenance.
Read more about Bhanu Birani

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User Acquisition analysis

User Acquisition helps you to track your users' engagement-related statistics. This section of Flurry helps you to track your user engagement through several factors based on channel, clicks, installations, and many more.

User Acquisition analysis can be done on a complete portfolio of applications as well as on a single application being tracked in Flurry.

You can target your campaign as well as your channels to get quantifiable data, which can help you to know your quality users around the globe.

This analysis is the best way to know the return on investment in marketing. We can invest in various marketing channels, such as mobile ad networks or web mobile e-mail campaigns. Flurry User Acquisition analytics provides you with metrics to quantify the quality of acquired users, a pictorial representation of data, and their spending pattern on the basis of user interaction with your application.

The reports from this analysis can help you tell which advertising deal...

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Getting Started with Flurry Analytics
Published in: Dec 2013Publisher: PacktISBN-13: 9781782177128
© 2013 Packt Publishing Limited All Rights Reserved

Author (1)

author image
Bhanu Birani

Bhanu Birani has more than 7 years of experience in the software industry. He is passionate about architecting, designing, and developing complicated applications. He specializes in creating web, backend as a service, and mobile products suitable for B2B and B2C context. He has expertise in end to end development to create innovative and engaging applications for mobile devices. After years of programming experience in different programming languages, he started developing applications for iOS devices. He started software development around the same time as his graduation and was really interested in learning about the new technologies emerging in the market. He then joined a game development company. After contributing to the gaming domain, he started working on content-based applications and radio applications. He also contributed to hyperlocal geo-targeting using BLE (iBeacons). Over the years, he has gained experience in all phases of software development as requirement gathering, feasibility analysis, architecture design, coding and debugging, quality improvement, deployment, and maintenance.
Read more about Bhanu Birani

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