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You're reading from  Getting Started with Flurry Analytics

Product typeBook
Published inDec 2013
Reading LevelIntermediate
PublisherPackt
ISBN-139781782177128
Edition1st Edition
Languages
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Author (1)
Bhanu Birani
Bhanu Birani
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Bhanu Birani

Bhanu Birani has more than 7 years of experience in the software industry. He is passionate about architecting, designing, and developing complicated applications. He specializes in creating web, backend as a service, and mobile products suitable for B2B and B2C context. He has expertise in end to end development to create innovative and engaging applications for mobile devices. After years of programming experience in different programming languages, he started developing applications for iOS devices. He started software development around the same time as his graduation and was really interested in learning about the new technologies emerging in the market. He then joined a game development company. After contributing to the gaming domain, he started working on content-based applications and radio applications. He also contributed to hyperlocal geo-targeting using BLE (iBeacons). Over the years, he has gained experience in all phases of software development as requirement gathering, feasibility analysis, architecture design, coding and debugging, quality improvement, deployment, and maintenance.
Read more about Bhanu Birani

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Funnel analysis


You can select a sequence of events from your application to form a funnel. This will define how users use your application, let you define the path to be tracked, and when users can traverse that path in your application. Now Flurry will display the statistics specific to that sequence. For example, you can create a series of events where a user signs in to your application, selects a particular product, views its features, adds it to the cart, and confirms the order. In this way, you can understand the percentage of consumers who move from one step to the next. You can then find out where event transition improvement is needed or applaud the winning transition.

Note

It takes one day to propagate all your data to Flurry.

To create a funnel, go to the left-hand side bar, click on Funnels in the Events drop-down, and select Add new funnels. As shown in the following screenshot, you can continue here with the name and description of your funnel:

You will see the interface shown...

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Getting Started with Flurry Analytics
Published in: Dec 2013Publisher: PacktISBN-13: 9781782177128

Author (1)

author image
Bhanu Birani

Bhanu Birani has more than 7 years of experience in the software industry. He is passionate about architecting, designing, and developing complicated applications. He specializes in creating web, backend as a service, and mobile products suitable for B2B and B2C context. He has expertise in end to end development to create innovative and engaging applications for mobile devices. After years of programming experience in different programming languages, he started developing applications for iOS devices. He started software development around the same time as his graduation and was really interested in learning about the new technologies emerging in the market. He then joined a game development company. After contributing to the gaming domain, he started working on content-based applications and radio applications. He also contributed to hyperlocal geo-targeting using BLE (iBeacons). Over the years, he has gained experience in all phases of software development as requirement gathering, feasibility analysis, architecture design, coding and debugging, quality improvement, deployment, and maintenance.
Read more about Bhanu Birani