Chapter 13: Putting Your Knowledge to Use

Now that you have a basic understanding of Power BI and Business Intelligence (BI) as a field, it is time to put that knowledge to use by finding a job or growing your career! This chapter focuses on the overall business intelligence and data analytics market, citing industry reports on current value and expected growth. In addition, this chapter covers the various types of jobs and career paths you can find working within the business intelligence and data analytics market. We also cover various search strategies for finding a job in business intelligence as well as interviewing and compensation negotiation tips. Finally, we provide a wealth of resources to help you continue your journey of learning and discovery!

The following topics are covered in this chapter:

• Understanding the business intelligence opportunity
• Growing your job and career
• Continuing your journey

Technical requirements

There are no technical requirements for this chapter.

Understanding the business intelligence opportunity

The business intelligence market is a vast and fragmented space with at least 20 different companies making Gartner's list for their Magic Quadrant for Analytics and Business Intelligence Platforms. Market reports generally place the total global market for business intelligence solutions and services at around USD 25–30 billion in 2021/2022 with a Compound Annual Growth Rate (CAGR) of around 10%–11%, reaching USD 40 billion by 2025–2026. That's a lot of numbers, but the important thing to realize is that the business intelligence market is growing because business intelligence is important to all types of organizations, which are becoming increasingly reliant on business intelligence in order to make informed business decisions about how to operate more efficiently, effectively, and profitably.

The data analytics and business intelligence space has seen explosive growth over the last few years, and...

Growing your job and career

As covered in the Understanding the business intelligence opportunity section, there are many exciting jobs and roles available in the business intelligence market. In addition, the jobs and roles available form a potential career path, from starting as a business intelligence analyst, developer, or project manager to becoming the CDO of an organization. However, there is even more diversity when it comes to a career in the business intelligence space. Let's dig deeper into the different jobs and career paths available to business intelligence professionals.

Understanding the employment and career opportunities

It is important to understand that organizations deliver business intelligence solutions to the business in one of two ways:

• Leveraging internal employees that fulfill the jobs and roles identified and explained in the Understanding the business intelligence opportunity section
• Leveraging consulting firms that employ business...

Continuing your journey

The goal of Learn Power BI is to introduce you to the exciting world of Power BI and business intelligence. But this is not the end of the journey! There is certainly far more to learn about Power BI and business intelligence than any single book can cover. In addition, there are constantly new developments in the world of business intelligence and Power BI. Power BI Desktop is updated every month with dozens of new features and functionality. Therefore, it is important that you continue your journey of learning and discovery!

Figure 13.1 provides resources where you can do just that:

Figure 13.1 – A list of blogs that detail Power BI features and tools, with examples on how to use them

As you can see, there is a large, active community of Power BI professionals that contribute content on the internet regarding Power BI. Some of these professionals come from within Microsoft, while others are business...

Summary

This chapter has been all about the exciting opportunities and jobs available in the exciting world of business intelligence and Power BI. We highlighted the growing demand for business intelligence professionals and covered in detail the various types of jobs and roles available, including detailed lists of typical responsibilities and requirements of such jobs and each job's typical salary. Next, we covered the different ways you might engage in a business intelligence job, either as an internal employee or as a consultant, and the major differences between these types of employment. Then, we provided guidance for how to find a job within the business intelligence market, including job search strategies, interviewing tips, and negotiating tips. Finally, we provided resources for you to continue your journey of learning and discovery, since business intelligence and Power BI are constantly morphing and changing.

This is the end of the second edition of Learn Power...

Questions

As an activity, try to answer the following questions on your own:

• Where is Power BI positioned in Gartner's Magic Quadrant for Analytics and Business Intelligence Platforms?
• What are seven different jobs or roles available within the business intelligence market?
• What are the two different ways that you might engage in a job within the business intelligence market?
• What are two ways in which consulting services firms engage in work?
• What are some of the differences between being an internal employee versus a consultant?
• What are four job search strategies you can use to help you find a job in business intelligence?
• What are six interviewing tips that can help you ace your interview?
• When negotiating benefits and compensation, what other things can be negotiated besides salary?
• What are five salary negotiating tips?

Further reading

To learn more about the topics that were covered in this chapter, please take a look at the following references:

• Power BI User Groups: https://community.powerbi.com/t5/Power-BI-User-Groups/ct-p/pbi_usergroups
• Payscale: https://www.payscale.com
• Glassdoor: https://www.glassdoor.com
• Monster: https://www.monster.com
• ZipRecruiter: https://www.ziprecruiter.com
• Indeed: https://www.indeed.com
• CareerBuilder: https://www.careerbuilder.com
• How to Negotiate Compensation: https://www.wikihow.com/Negotiate-Compensation

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