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You're reading from  101 UX Principles – 2nd edition - Second Edition

Product typeBook
Published inMay 2022
PublisherPackt
ISBN-139781803234885
Edition2nd Edition
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Author (1)
Will Grant
Will Grant
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Will Grant

Will Grant is a British UI/UX expert and a digital product designer. He is a web technology entrepreneur with over 25 years' experience, leading teams (and products) at the intersection of technology and usability. After his Computer Science degree, Will trained with Jakob Nielsen and Bruce Tognazzini at the Nielsen Norman Group – the world leaders in usable design. Since then, Will has overseen the user experience and interaction design of several large-scale web sites and apps, reaching over a billion users in the process. Will is a "design purist" and obsessed with building beautiful, compelling, and familiar products that customers intuitively know how to use.
Read more about Will Grant

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Optimize Your Interface for Mobile

The experience of using mobile apps (and mobile-optimized websites) can be either a joy or a deep frustration for users. This principle aims to summarize other points from across this book into a “UX for mobile cheatsheet” to help you deliver better mobile experiences.

Much of the frustration experienced by mobile users stems from the constraints the devices place on us. They have a much smaller screen, their touchscreens are more error-prone, and they’re typically on lower bandwidth connections than desktop computers. As a result, getting information out of the device and getting user input into the interface are both higher friction processes than would be the case on a desktop screen with a keyboard and mouse. The UI of these devices attempts to mitigate these constraints with the device-native features listed below.

Device-native features

The two main mobile operating systems (iOS and Android) have a great number...

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101 UX Principles – 2nd edition - Second Edition
Published in: May 2022Publisher: PacktISBN-13: 9781803234885

Author (1)

author image
Will Grant

Will Grant is a British UI/UX expert and a digital product designer. He is a web technology entrepreneur with over 25 years' experience, leading teams (and products) at the intersection of technology and usability. After his Computer Science degree, Will trained with Jakob Nielsen and Bruce Tognazzini at the Nielsen Norman Group – the world leaders in usable design. Since then, Will has overseen the user experience and interaction design of several large-scale web sites and apps, reaching over a billion users in the process. Will is a "design purist" and obsessed with building beautiful, compelling, and familiar products that customers intuitively know how to use.
Read more about Will Grant