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You're reading from  Becoming a Salesforce Certified Technical Architect

Product typeBook
Published inFeb 2021
PublisherPackt
ISBN-139781800568754
Edition1st Edition
Tools
Salesforce CRM
Concepts
Software Architecture
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Author (1)
Tameem Bahri
Tameem Bahri
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Tameem Bahri

Tameem Bahri is the Global Engineering Director for the CRM platform at A.P. Moller - Maersk and was formerly the European Chief Technology Officer for the Salesforce COE at Capgemini. He is an experienced technology specialist with a demonstrated history of working in the information technology and services industry with over 20 years of experience across Business Transformation, Digital Services, Innovation, Process design and redesign, Enterprise System Security, Identity and Access Management Strategy (IAM), and Enterprise Solution Architecture. Tameem Bahri is a Salesforce Certified Technical Architect (CTA) and has led CTA coaching activities for years for companies such as Accenture and Capgemini. He is also a public speaker who participated in multiple events, including Dreamforce, the Data Innovation Forum for Salesforce Architects, and the Tunisia Digital Summit 2021.
Read more about Tameem Bahri

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Introducing the full mock scenario – Packt Lightning Utilities

Packt Lightning Utilities (PLU) is a European utility company that serves cities across Germany, Italy, France, Portugal, Belgium, and the UK. PLU operates in 40 cities. PLU offers services to both B2C customers (residential) and small and medium B2B customers. They offer a wide range of services related to electricity and natural gas distribution. They currently serve more than 6 million households and over 700,000 small business accounts.

PLU has been struggling with its existing CRM solutions for many years, and as a new strategic movement, has decided to switch to Salesforce. PLU is looking to use its new CRM to launch a new set of unified global sales and service processes. This is part of a bigger digital transformation that PLU is undertaking to become a more customer-centric organization.

The new services should offer the most modern customer experience and maintain an overall low-cost-to-serve operating...

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Becoming a Salesforce Certified Technical Architect
Published in: Feb 2021Publisher: PacktISBN-13: 9781800568754
© 2021 Packt Publishing Limited All Rights Reserved

Author (1)

author image
Tameem Bahri

Tameem Bahri is the Global Engineering Director for the CRM platform at A.P. Moller - Maersk and was formerly the European Chief Technology Officer for the Salesforce COE at Capgemini. He is an experienced technology specialist with a demonstrated history of working in the information technology and services industry with over 20 years of experience across Business Transformation, Digital Services, Innovation, Process design and redesign, Enterprise System Security, Identity and Access Management Strategy (IAM), and Enterprise Solution Architecture. Tameem Bahri is a Salesforce Certified Technical Architect (CTA) and has led CTA coaching activities for years for companies such as Accenture and Capgemini. He is also a public speaker who participated in multiple events, including Dreamforce, the Data Innovation Forum for Salesforce Architects, and the Tunisia Digital Summit 2021.
Read more about Tameem Bahri

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