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The Data Analysis Workshop

You're reading from  The Data Analysis Workshop

Product type Book
Published in Jul 2020
Publisher Packt
ISBN-13 9781839211386
Pages 626 pages
Edition 1st Edition
Languages
Authors (3):
Gururajan Govindan Gururajan Govindan
Profile icon Gururajan Govindan
Shubhangi Hora Shubhangi Hora
Profile icon Shubhangi Hora
Konstantin Palagachev Konstantin Palagachev
Profile icon Konstantin Palagachev
View More author details

Table of Contents (12) Chapters

Preface
1. Bike Sharing Analysis 2. Absenteeism at Work 3. Analyzing Bank Marketing Campaign Data 4. Tackling Company Bankruptcy 5. Analyzing the Online Shopper's Purchasing Intention 6. Analysis of Credit Card Defaulters 7. Analyzing the Heart Disease Dataset 8. Analyzing Online Retail II Dataset 9. Analysis of the Energy Consumed by Appliances 10. Analyzing Air Quality Appendix

Data Cleaning

When doing online projects or learning from a course, the data used is often already in perfect form; there are no missing values or outliers, and all the features are accurate and useful. In reality, though, this is almost never the case. There are often rows and rows of data with inconsistencies that, if used as is, will provide us with flawed business insights, which could be disastrous if actually used to make business decisions.

For example, you're monitoring your shop's most and least active hours. This is done by tracking and storing information regarding your customers, especially what time they're coming into the shop. You have been storing the time in 24-hour clock format.

The next day, however, another employee takes over this responsibility and starts storing the time in 12-hour clock format. You suddenly have a column of data that has been stored in two different ways, and now 8:00 can mean both AM and PM. You don't notice this...

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