Generating a sales-by-product/service report
The sales-by-product/service report gives a business owner insight into which products and services are selling the most, as well as which products and services are not selling. Similar to the sales-by-customer report, you can use this information to create a marketing plan that will help you to sell slow-moving products and services.
This information can also help you determine whether you should add new products and services or eliminate an existing product or service. The sales-by-product/service report includes the quantity sold (if applicable), the total sales amount, the percentage of sales, the average price, the cost of goods sold, and the gross margin of each item sold.
Follow these steps to generate and customize the sales-by-product/service report:
- Navigate to Reports from the left menu bar, as indicated in Figure 12.12:
Figure 12.12: Navigating to the Report Center
