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You're reading from  Unleashing the Power of Data with Trusted AI

Product typeBook
Published inApr 2024
PublisherPackt
ISBN-139781835467893
Edition1st Edition
Concepts
Data Analysis
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Author (1)
Wendy Turner-Williams
Wendy Turner-Williams
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Wendy Turner-Williams

Wendy is a distinguished leader and innovator at the intersection of business, AI, data, and software. She has been instrumental in spearheading digital, cloud, and AI transformations across globally recognized brands, translating complex concepts into actionable strategies. As the founder and CEO of Culstrata-ai and TheAssociation.ai, Wendy has created platforms that not only provide AI and data professional services but also globally unite professionals across the fields of AI, data, ethics, privacy, robotics, and security in promoting an ethical, quality, and trustworthy AI future. Her leadership role as a CDAIO at Salesforce, Tableau, and other tech giants reflects her ability to realize substantial revenue and operational advancements.
Read more about Wendy Turner-Williams

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Case study: Starbucks – personalizing coffee encounters with AI

Starbucks, an international coffeehouse chain, is renowned for its commitment to customer service and innovation. Recognizing the potential of AI to further personalize the customer experience, Starbucks implemented an AI-driven system called Deep Brew.28 With Deep Brew, Starbucks to:

  • Enable AI-powered recommendations: Deep Brew was an initiative that included various AI technologies to enhance customer and partner experiences. One of its key features was personalization recommendations. The system would analyze a customer’s previous orders, time of day, weather, and local store inventory to suggest items they might enjoy.
  • Improve operational efficiency: Beyond personalization, the AI was built to assist in inventory engagement, staffing decisions, and predicting the necessary quantities of ingredients, thereby improving operational efficiency.

The impact of Deep Brew was notable, including...

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Unleashing the Power of Data with Trusted AI
Published in: Apr 2024Publisher: PacktISBN-13: 9781835467893
© 2024 Packt Publishing Limited All Rights Reserved

Author (1)

author image
Wendy Turner-Williams

Wendy is a distinguished leader and innovator at the intersection of business, AI, data, and software. She has been instrumental in spearheading digital, cloud, and AI transformations across globally recognized brands, translating complex concepts into actionable strategies. As the founder and CEO of Culstrata-ai and TheAssociation.ai, Wendy has created platforms that not only provide AI and data professional services but also globally unite professionals across the fields of AI, data, ethics, privacy, robotics, and security in promoting an ethical, quality, and trustworthy AI future. Her leadership role as a CDAIO at Salesforce, Tableau, and other tech giants reflects her ability to realize substantial revenue and operational advancements.
Read more about Wendy Turner-Williams

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