Introducing Sales Cloud Einstein

The whole point of Sales Cloud Einstein is to make your sales team more effective. That means spending less time on routine chores and more time on selling and also enhancing that time by focusing it on the right leads and opportunities. Thereby, your organization will be able to close more sales and gain more revenue.

The following three key components make up this ensemble of sales productivity:

• Einstein Lead Scoring and Opportunity Scoring: This gives a numeric score to leads or opportunities that indicates its likelihood to convert a lead into an opportunity and an opportunity into a sale, based on the historical data you have available.
• Einstein Forecasting: This is an AI-enabled sales forecast to enhance the accuracy of your forecasts and give you insights into which direction your current pipeline might evolve.
• Einstein Activity Capture: This automates the process of linking activities from your mailbox to the right leads and...