Guidance to end users
When I refer to end users, this is an umbrella term that refers to all people who utilize the analytical models and applications that the analytics team builds and deploys. I am including executives, senior managers, functional managers, subject matter experts, and casual users in this category.
End users tend to overthink how an analytical application might be able to help them and their operational teams. Executives and senior managers will self-edit and cull ideas that could be very useful and valuable in how the analytics team thinks about and approaches solving an analytical challenge.
My guidance to end users is this: if you have an idea for how data and analytics can help you and your team, call me or e-mail me immediately. Don't design the solution, don't agonize about the profusion of data or the lack of data, don't think about the budget implications or how long it might take to build the analytical application – just call...
