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Salesforce AppExchange Success Blueprint

By Jakub Stefaniak
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  1. Free Chapter
    Part 1:Setting the Stage
About this book
Are you ready to turn your million-dollar ideas into reality? Salesforce AppExchange Success Blueprint is your ultimate guide to becoming a successful ISV partner and publishing your Salesforce applications on the AppExchange. This book covers every facet of the application development process, from the initial partnership establishment to smoothly preparing for security review and managing app releases. Packed with real-world examples, case studies, and detailed guides, it’ll help you master AppExchange development. Throughout this experience, you’ll discover how to create customer-centric applications that seamlessly integrate with external systems, ensuring a frictionless user experience. You’ll also navigate the intricate process of preparing for security reviews and managing app releases. In addition, you’ll delve into the critical realm of business strategy, addressing essential elements such as maximizing profitability, achieving operational excellence, leveraging analytics to make data-driven decisions, and effectively handling technical debt to maintain your app's robustness and scalability. By the end of this journey, you’ll possess a deep understanding of AppExchange development from both technical and business standpoints, making you well-prepared to excel in the Salesforce ecosystem. Let's embark on this exciting path together!
Publication date:
October 2023
Publisher
Packt
Pages
342
ISBN
9781835089545

 

Part 1:Setting the Stage

Ah, the Salesforce ecosystem and AppExchange. Think of them as the grand ballroom of tech where you’re not just a guest but the star performer. Before you take the stage, however, you need to know your lines, your props, and which way the exit is (just in case). Before our show begins, we need to do a dress rehearsal.

First, we’ll embark on a behind-the-scenes tour of the Salesforce ecosystem and AppExchange, to familiarize ourselves with the spotlight and where not to step. Then, as you transform into the Independent Software Vendor (ISV) partner you were destined to be, we’ll share secrets (shh!) on crafting apps that not only dazzle but also resonate with the audience... I mean, customers.

By the time the curtain falls on this part, you’ll have your performance mapped out, ready to receive a standing ovation on AppExchange.

Our setlist includes the following:

  • Chapter 1, Introduction to Salesforce Ecosystem and AppExchange
  • Chapter 2, Becoming an AppExchange Partner
  • Chapter 3, Designing Customer-Centric Applications
About the Author
  • Jakub Stefaniak

    "Jakub is the best Salesforce Expert I know" - said Jakub's Mom. Jakub Stefaniak is a Salesforce Certified Technical Architect (CTA) and the VP of Technology Strategy and Innovation at Aquiva Labs (Expert PDO company), where he assists ISVs in developing products and succeeding in their AppExchange partnerships. Jakub earned his Master's in Computer Science and continued his education firstly at Stanford's Graduate School of Business and then in the Massachusetts Institute of Technology (MIT) Chief Technology Officer Program. After delivering presentations about AppExchange across four continents (including at Dreamforce), Jakub got tired of repeating himself, so he penned this book. He's also the author of a self-published AppExchange app.

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Salesforce AppExchange Success Blueprint
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