WordPress for Business Bloggers
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About This Book
- Gain a competitive advantage with a well polished WordPress business blog
- Develop and transform your blog with strategic goals
- Create your own custom design using the Sandbox theme
- Apply SEO (search engine optimization) to your blog
- Market and measure the success of your blog
- Integrate analytics and paid advertising into your WordPress blog
- Fully tested and compatible with WordPress 2.6
Who This Book Is For
This book is for anybody running or starting a business blog using WordPress. Whether you plan to use your blog for PR and marketing, or want to profit directly from blogging, this book offers you everything you need.
As we want to get into the specifics of business blogging as quickly as possible, we donâ€™t cover the WordPress basics. So itâ€™s best to have some experience with WordPress before you start with this book.
The book mainly focuses on a self-hosted WordPress installation, but most of the advice also applies to blogs hosted on WordPress.com.