TYPO3 4.2 E-Commerce

Design, build, and profit from a sophisticated feature-rich online store using TYPO3

TYPO3 4.2 E-Commerce

Edgars Karlsons, Inese Liberte

Design, build, and profit from a sophisticated feature-rich online store using TYPO3
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Book Details

ISBN 139781847198525
Paperback212 pages

Book Description

The popularity of online shopping has increased drastically over the past few years. TYPO3 is fully equipped to meet all the challenges of modern electronic commerce. TYPO3 can be enlarged afrom a pure content-based online catalog to a fully-grown shop system with a variety of extensions.

It may be easy to plan a website but when it comes to implementing the design and developing a successful e-commerce site, you might come across a lot of difficulties.

This book teaches all the aspects of quickly setting up a feature-packed, easy-to-build e-commerce site—from basic installation and configuration of TYPO3 through adding features step-by-step to an example website. It demonstrates the setting up of an online TYPO3 e-commerce site from scratch and walks you through lucrative tips on attracting customers and maximizing profit.

This book takes you through the creation of an appealing online shop in steps. It starts with the basics of TYPO3 and TYPO3 installation and shows how to use its standard features to begin construction of an online shop. It will help you improve the selling interface and handling of orders with new modules and other customizations. It discusses various template configurations and plugins. You will learn how to build attractive product catalogs, profiles for registered and unregistered users, and online shop SEO. You will also learn to provide effective search facilities for systematic navigation of your site. Further, various modules for payment and delivery will be discussed. Finally, you will learn how to manage and market your site.

Table of Contents

Chapter 1: TYPO3 Installation and Extension Selection
Installation of TYPO3
Installing TYPO3
Configuring your TYPO3 installation
Settings at localconf.php file
Installing TYPO3 extensions
Summary
Chapter 2: Template Configuration
Configuring templates to add design
Template development and integration
TypoScript setup and configuration
Inserting a template using TypoScript
Adding and testing content
Summary
Chapter 3: Singularity of TYPO3 E-Commerce Plugins
TYPO3 E-Commerce plugins
Payment add-ins
Setting up a PayPal test account
Upgrading to a newer version
Summary
Chapter 4: Catalogue—Setting Up Online Shop Requirements
Framework and content
Adding products to the online shop
Creating product records
Extra options
Summary
Chapter 5: Shop Users—Profiles for Unregistered and Registered Users
The importance of registering users
User registr=ation
User identification and user accounts
Discounts for user groups
Summary
Chapter 6: Navigation Inside the Online Shop and Content Search
Navigation inside page content and sitemap
Sitemap
Searching in TYPO3
Adding search to the web page
Summary
Chapter 7: Ordering Organization—Modules of Payment and Delivery
Processing orders
Delivery and payment modules
SSL security certificates
Payments
Summary
Chapter 8: Administrative Interface in TYPO3
Available administrative functions
RTE (Rich Text Editor) extension
Backend interface and configuration
Summary
Chapter 9: Online Shop SEO Development
The importance of SEO
Implementing SEO solutions
Quick steps for successful SEO
Summary
Chapter 10: Managing and Marketing Your Site
The important aspects of management
The visual aspects of an online shop
Fostering customer loyalty
Main risks
Popularization of an online shop
Summary

What You Will Learn

 

  • Build a smartly designed site effortlessly and take your business online with TYPO3
  • Easily upgrade extensions to newer versions and add payment facilities to your site with e-commerce plugins
  • Invite customers by preparing attractive product catalogs
  • Enrich your customers' shopping experience by framing a systematic shopping process
  • Develop good customer relations by maintaining user profiles and purchase history
  • Provide safe payment and product delivery by configuring add-ins
  • Add, edit, and delete records and add flexibility of information handling by using administrative functions
  • Improve your site's ranking and get popular in search engine results by using SEO
  • Implement various designs for your TYPO3 CMS using template configuration
  • Bring magnificent sales, not just traffic to your website, by effective keyword selection
  • Effectively manage and market your site with creative shop content views, discount campaigns, and other activities

Authors

Table of Contents

Chapter 1: TYPO3 Installation and Extension Selection
Installation of TYPO3
Installing TYPO3
Configuring your TYPO3 installation
Settings at localconf.php file
Installing TYPO3 extensions
Summary
Chapter 2: Template Configuration
Configuring templates to add design
Template development and integration
TypoScript setup and configuration
Inserting a template using TypoScript
Adding and testing content
Summary
Chapter 3: Singularity of TYPO3 E-Commerce Plugins
TYPO3 E-Commerce plugins
Payment add-ins
Setting up a PayPal test account
Upgrading to a newer version
Summary
Chapter 4: Catalogue—Setting Up Online Shop Requirements
Framework and content
Adding products to the online shop
Creating product records
Extra options
Summary
Chapter 5: Shop Users—Profiles for Unregistered and Registered Users
The importance of registering users
User registr=ation
User identification and user accounts
Discounts for user groups
Summary
Chapter 6: Navigation Inside the Online Shop and Content Search
Navigation inside page content and sitemap
Sitemap
Searching in TYPO3
Adding search to the web page
Summary
Chapter 7: Ordering Organization—Modules of Payment and Delivery
Processing orders
Delivery and payment modules
SSL security certificates
Payments
Summary
Chapter 8: Administrative Interface in TYPO3
Available administrative functions
RTE (Rich Text Editor) extension
Backend interface and configuration
Summary
Chapter 9: Online Shop SEO Development
The importance of SEO
Implementing SEO solutions
Quick steps for successful SEO
Summary
Chapter 10: Managing and Marketing Your Site
The important aspects of management
The visual aspects of an online shop
Fostering customer loyalty
Main risks
Popularization of an online shop
Summary

Book Details

ISBN 139781847198525
Paperback212 pages
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