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Welcome to SalesforcePulse! Salesforce isn’t just evolving – it's expanding into AI, automation, and experience-driven design faster than ever. Real career growth is about building skills, connecting with the community, and choosing what matters most. That's why SalesforcePulse exists!

Guided by the spirit of the Ohana, we curate not just updates, but pathways – tools for upskilling, stories of career moves, and snapshots of how the Salesforce ecosystem is changing under your feet.

📬 TL;DR: Here's What’s Shaping Salesforce Right Now

Jumpstart your scroll – here’s what’s happening in the Salesforce ecosystem this month:

🔗 Agentforce 2.0: AI Gets Smarter with Prebuilt Agents

🔗 Salesforce Spring '25: AI Trust & Prompt Shield Enhancements

🔗 AI Associate Certification Retires: New Paths Emerging

🔗 Spring ’25 Flow Features

👀 More insights below!

While this issue focuses on sharpening the architecture mindset, many of the ideas we explore apply equally to consultants, admins, analysts, and solution designers navigating the evolving Salesforce landscape. Future editions of SalesforcePulse will continue bringing value to professionals across the ecosystem, wherever your trail leads.

A snapshot of high-impact updates that could shape your next project, certification, or career move:

Agentforce 2.0 Is Here: Salesforce’s latest AI-driven platform layer brings ready-to-deploy agents, tighter integration with Flow, and enterprise-grade customization. If you architect solutions, it’s time to explore what prebuilt agents can (and can’t) do.

Spring '25 Deepens AI Trust Frameworks: Prompt Shield improvements, new consent management APIs, and AI risk scoring are live. If you design customer-facing solutions, trust and explainability now aren't optional – they’re design constraints.

AI Associate Certification Retires: New Paths Emerging: Salesforce has officially announced the retirement of the AI Associate certification as part of reshaping its AI education strategy (Official retirement date: February 2, 2026).

Flow Gets Smarter in Spring ’25: Salesforce Flow enhancements in the latest release are pushing automation further with AI-generated Flow descriptions, dynamic screen personalization based on user profile, retry options for failed Flow interviews, easier Flow Orchestration monitoring, and more.

We curated the best from the community — concise reads with significant impact.

The Ultimate Salesforce Career Guide for 2025: Navigate the evolving Salesforce job market with insights into emerging roles, salary trends, and certification pathways.

Top 33 Salesforce Architect Interview Questions and Answers, 2025: Prepare for your next interview with a comprehensive list of questions and answers tailored for aspiring Salesforce Architects.

What’s New with Salesforce Diagrams: Learn how updated Salesforce diagramming standards make it easier to communicate architecture clearly across teams and stakeholders.

Salesforce Well-Architected: Building Resilient Solutions: Understand how to design scalable, secure, and trusted Salesforce solutions using the Well-Architected framework.

In this section, we explore an excerpt from Chapter 11 of Becoming a Salesforce Certified Technical Architect, 2nd edition by Tameen Bahri

How do you communicate technical decisions like a CTA?

It's not just about what tools you use – it’s about how clearly and confidently you walk stakeholders through your thought process. In this excerpt, we explore a common scenario from the CTA board and demonstrate what makes a solution engaging and credible, versus vague and superficial.

The following statement is an example of a dry, unattractive, and unengaging way of presenting a solution:

"I will do the credit check via an APEX callout."

The judges are acting as CXOs representing the scenario’s client company. You are supposed to guide them and avoid dry answers to their questions. To help them, you need to continue with your presentation, point out or mention the requirement first, then explain your proposed solution.

For example, your response could be rephrased like so:

“To fulfill this requirement, I will implement a Lightning component with a button to submit the customer account for a credit check. The Lightning component will have an APEX controller. I propose using the remote process invocation request and reply integration pattern. The controller will use a callout to invoke a web service exposed by MuleSoft. I will use named credentials to authenticate to the web service. Authentication will occur using the OAuth 2.0 JWT token flow, and the integration channel will be protected using two-way TLS. Once the MuleSoft web service is invoked, MuleSoft will orchestrate the call to the credit check provider, get the result back, and return it to the Lightning component’s controller. The component will then display the result to the user.”

This demonstrates clarity, confidence, and architectural ownership – traits the CTA judges are trained to look for.

Want to master the thinking, communication, and real-world scenarios behind CTA-level design? Explore the full book here.

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🚀 Stay on the Trail

Thanks for reading the very first edition of SalesforcePulse.

We'll continue bringing you curated insights, career growth strategies, and solution-building wisdom, all grounded in community, trust, and the Ohana spirit.

Wherever you are on your Salesforce journey – architect, consultant, admin, or analyst – we’re here to help you grow, design smarter, and lead with confidence.

A #Salesforce meme before you go…because why not!

🗣️ We'd love to hear what you think of this issue.
Hit Reply to this email and share your thoughts – what helped, what’s missing, or what you'd like to see next.

Cheers!

Rounak Kulkarni,

Editor-in-chief

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