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Magento Extensions Development

You're reading from Magento Extensions Development

Product type Book

Published in Jun 2016

Publisher Packt

ISBN-13 9781783286775

Pages 240 pages

Edition 1st Edition

Languages

Concepts

Author (1):

J√©r√©mie Bouchet

Table of Contents (16) Chapters

Magento Extensions Development

Credits

About the Author

About the Reviewer

www.PacktPub.com

Preface

1. Introduction to Extension Development

2. Deeper Extension Development

3. Best Practices and Scaling for the Web

4. Magento and Test-driven Development

5. Internationalization

6. Optimizing for Speed and Measuring Conversion Rates

7. Module Creation Etiquette

8. Optimization for Teamwork Development

9. Magento Marketplace

Index

Slow websites are not SEO-friendly

Speed optimization is frequently a part of SEO issues. Google has been using site speed signals in its search ranking algorithms since 2010. The biggest search engine in the world believes that faster websites create happier users. Their internal study showed that when a website responds slowly, visitors spend less time there. The correlation between the response time of a website and its position in search results is becoming undeniable. The famous "mobile-friendly" philosophy of Google is also to consider loading speed as a key indicator of its page ranking system.

Going further, several tools were proposed by Google to identify and optimize the speed performance of a website:

Google Analytics and its Real User Monitoring features to monitor the loading speed of your website
PageSpeed Insights, which allow you to diagnose your performance
Google WebMaster Tools, which show the access speed of a Google Bot during its crawl on your website

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Authors (1)

J√©r√©mie Bouchet

Jrmie Bouchet is a French backend web developer and entrepreneur, who began his career by selling fair music. With his certification (Jrmie obtained the Magento Certified Developer certification in 2012) and his skills and knowledge of each side of the trade, Jrmie has all the keys to make a success of numerous Magento projects, by working on various complex functionalities. He is a cofounder of Blackbird Agency (http://black.bird.eu), a web agency specializing in Magento projects and e-commerce challenges. He initiated and managed other exciting projects in his city, such as a coworking space designed for web freelancers (https://quai10.org) or the http://whomadethis.site website, a web service that helps people to know who made a website.

See other products by J√©r√©mie Bouchet

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