Customer stories
Before delving into the details as to why Azure is the best cloud platform for all your workloads, let's start by looking at some of the existing customers that have already moved some or all of their SAP estate to Azure.
Carlsberg Group3 has been brewing since 1847 and is now the world's fourth largest beer manufacturer with 150 brands in more than 100 countries, and with net revenues in 2018 of DKK 62 billion (USD 9.4 billion). Some of Carlsberg's growth has come from acquisition, and this created IT challenges as each acquired company had its own IT systems. As part of a widescale corporate strategy (called SAIL'22), Carlsberg is embracing the cloud and digital technologies to drive product innovation and better experiences for customers.
Carlsberg's existing SAP estate was mostly running on IBM Power/AIX servers with an older version of the IBM DB2 database, except for SAP Business Warehouse, which was running on SAP HANA on SUSE...