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Social Networking in Recruitment

Amanda Belton

Build your social networking expertise to give yourself a cost-effective advantage in the hiring market with this book and ebook.
RRP $7.99

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Book Details

ISBN 139781783000043
Paperback28 pages

About This Book

  • Build a multi-channel approach to using social networks in recruitment
  • Reach a targeted and receptive audience for job advertisements
  • Manage reputational risks associated with social networking

Who This Book Is For

This practical guide is designed for HR and hiring managers who wish to branch out and engage more prospective employees through social networking, and who want to build their employer brand online.

Table of Contents

Chapter 1: Becoming a Digital Native
Finding a mentor close to home
Finding your voice on Twitter
Finding your own community online
Chapter 2: Forewarned is Forearmed – Being Prepared for a Crisis
Identifying risks and challenges
Social media policy
Ready responses
Chapter 3: Pulling it All Together in a Plan
A staged approach
Sourcing candidates

What You Will Learn

  • Find and connect with people and communities online
  • Build a multi-channel online presence that supports recruiting activities
  • Become a professional social networking expert
  • Understand and manage the risks of using social networks for recruitment
  • Support your team as they navigate different social networks for business use
  • Unlock social networking as a competitive advantage for recruitment
  • Use a learning approach to develop and adapt a strategic approach to using social networks for recruitment

In Detail

Become a professional social networking expert and give your organization a cost-effective advantage in the hiring market.

Social networks have opened up whole new channels of communication between prospective employees and employers. They provide perfect opportunities to build a strong relationship with potential employees that ensures investment in recruitment is targeted towards a successful, cost effective hire. Social networks also allow an organization to build a strong employer brand that reaches the digital natives of the world, enabling the recruiter to achieve a competitive advantage.


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