OpenCart 1.4: Beginner's Guide


OpenCart 1.4: Beginner's Guide
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Overview
Table of Contents
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  • Develop a professional, easy-to-use, attractive online store and shopping cart solution using OpenCart that meets today's modern e-commerce standards
  • Easily integrate your online store with one of the more popular payment gateways like PayPal and shipping methods such as UPS and USPS
  • Provide coupon codes, discounts, and wholesale options for your customers to increase demand on your online store
  • With hands-on examples, step-by-step explanations, and illustrations

 

Book Details

Language : English
Paperback : 240 pages [ 235mm x 191mm ]
Release Date : August 2010
ISBN : 1849513023
ISBN 13 : 9781849513029
Author(s) : Murat Yilmaz
Topics and Technologies : All Books, CMS and eCommerce, Beginner's Guides, e-Commerce, Open Source


Table of Contents

Preface
Chapter 1: Installing OpenCart
Chapter 2: Categories, Products, and Options
Chapter 3: Tax Management
Chapter 4: Configuring Store Settings
Chapter 5: Setting Payment Models
Chapter 6: Setting Shipping Methods
Chapter 7: Offering Coupons Discounts
Chapter 8: Understanding Order Lifecycle
Chapter 9: Managing Customers and Users
Chapter 10: Localization
Chapter 11: Upgrading OpenCart
Pop Quiz Answers
Index
  • Chapter 1: Installing OpenCart
    • System requirements
    • Installing OpenCart
    • Downloading OpenCart
    • Time for action – downloading OpenCart
    • Uploading OpenCart files
    • Time for action – uploading OpenCart using cPanel File Manager
    • Time for action – uploading OpenCart using an FTP Client
    • Time for action – setting file permissions
    • Time for action – creating a MySQL database and user
    • Time for action – using OpenCart Installation Wizard
    • Summary
  • Chapter 2: Categories, Products, and Options
    • Category, product, and option
      • Category Organization #1
      • Category Organization #2
      • Category Organization #3
      • Category Organization #4
    • Pre-installed store categories, products
    • Time for action – deleting pre-installed store data
    • Categories and subcategories
    • Time for action – adding a category and subcategory under it
    • Have a go hero – adding more categories and subcategories
    • Adding manufacturers (brands)
    • Time for action – adding Reebok as shoe brand
    • Adding products
    • Time for action – adding a Reebok shoe model as a product
    • Time for action – adding purchase options for customers
    • Time for action – adding additional images for Reebok shoe
    • Summary
  • Chapter 3: Tax Management
    • OpenCart tax system
    • Understanding Geo Zones
    • Time for action – adding Germany as a Geo Zone for taxes
    • Tax classes
    • Time for action – adding the Germany Geo Zone to the default tax class
    • Time for action – setting the tax class for a Reebok shoe
    • Time for action – displaying prices without tax
    • Summary
  • Chapter 4: Configuring Store Settings
    • General Store Information
    • Time for action – configuring General Store Information
    • OpenCart and SEO
    • Time for action – applying SEO for product pages
    • Time for action – applying SEO for categories
    • OpenCart and templates
    • Time for action – installing an OpenCart template
    • OpenCart modules
    • Time for action – installing Google Talk module for Online Help
    • Information module
    • Time for action – updating Privacy Policy module information
    • Running Multiple Stores in a Single Installation
    • Summary
  • Chapter 5: Setting Payment Models
    • Shopping cart system
    • Merchant account
    • Payment gateway
    • Understanding online credit card processing
    • OpenCart payment methods
      • PayPal
      • PayPal Website Payment Standard
      • PayPal Website Payment Pro
      • PayFlow Pro payment gateway
    • Time for action – configuring PayPal Website Payment Standard
    • Time for action – configuring PayPal Website Payment Pro
      • Authorize.net
      • Bank transfer
    • Time for action – accepting bank transfer on orders
      • Cheque / money order
      • Cash on delivery
    • Summary
  • Chapter 6: Setting Shipping Methods
    • Accepting orders from certain countries
    • Time for action – shipping items to selected countries only
    • Choosing a shipping method
      • Free shipping
    • Time for action – configuring free shipping for all UK customers with orders of more than $100
      • Flat rate shipping
    • Time for action – configuring flat rate shipping for addresses in Germany
      • Per item
      • Weight Based Shipping
    • Time for action – applying weight-based shipping method for US customers
      • UPS
      • USPS
    • Activating multiple shipping methods
      • Customer Side – multiple shipping addresses
    • Summary
  • Chapter 7: Offering Coupons Discounts
    • Coupons on OpenCart
      • Percentage-based
      • Fixed amount
      • Free shipping
    • Time for action – defining a 10 percent discount coupon code for orders more than $200
    • Time for action – defining $5 discount coupon code for certain items and free shipping for orders more than $150
    • Setting special discounts for selected products
    • Time for action – applying a special low price for a product for a certain period
      • Discounts for wholesale
    • Time for action – decreasing item price to $10 for order quantities more than 40 for special wholesale customers
    • Summary
  • Chapter 9: Managing Customers and Users
    • Advantages of customer registration
      • Advantages for a customer
      • Advantages for the store
    • Important customer settings
    • Classifying customers in groups
    • Time for action – creating a new customer group and assigning a customer to it
    • Sending email newsletters
    • Adding customers manually
    • Users, user groups, and permissions
    • Time for action – creating a new user group, Product Entry
    • Time for action – creating a new user and assigning to a group
    • Reports
    • Summary
  • Chapter 10: Localization
    • OpenCart language packs
    • Time for action – installing a new language pack
    • Time for action – editing the text in a language file
    • Currency
    • Time for action – adding a new currency option
    • Summary
  • Chapter 11: Upgrading OpenCart
    • Making backups of the current OpenCart system
    • Time for action – backing up OpenCart files and database
    • New OpenCart version
    • Time for action – downloading the latest Opencart files, uploading them to the server, and upgrading
    • Restoring to the original OpenCart version
    • Time for action – restoring OpenCart system if upgrade fails
    • Summary
  • Pop Quiz Answers
    • Chapter 1
      • Uploading OpenCart Files
    • Chapter 2
      • Understanding Option Values
    • Chapter 3
      • Understanding OpenCart Taxes
    • Chapter 4
      • Understanding SEO for online stores
    • Chapter 5
      • Understanding Online Credit Card Processing
    • Chapter 6
      • Web Based Shipping Rates Usage
    • Chapter 7
      • Understanding Coupons, Discounts
    • Chapter 8
      • Understanding Order Flowchart
    • Chapter 9
      • Customer management
      • Users, User Groups
    • Chapter 10
      • Localization
    • Chapter 11
      • Understanding OpenCart Upgrade Process

Murat Yilmaz

Murat Yilmaz is a software developer and an online entrepreneur who lives in Antalya, Turkey. He has over 10 years of experience in different IT fields, including development of web-driven solutions, large databases, and OLAP systems. He has worked in several multinational companies in Istanbul and Moscow as a consultant. He currently runs his own blog and an e-commerce and online advertising network. He holds a bachelor's degree in Computer Science from Marmara University at Istanbul. He spends his free time playing progressive rock songs, online chess, and reading scientific books.

He has also authored two other books, OpenCart 1.4: Beginner's Guide and OpenX Ad Server: Beginner's Guide.

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Sample chapters

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What you will learn from this book

  • Install OpenCart correctly, explore different online store organization models, and choose the one that suits your needs
  • Create categories, products, product options, and assign their advanced parameters
  • Manage taxes with geo zones and link them to products
  • Configure store settings, including welcome message, currencies, languages, modules, themes, SEO links, and so on
  • Different payment models, including Bank Transfer, PayPal, Cash on Delivery, Money order, Authorize.net, and so on
  • Enable one or more shipping methods, including free, flat rate, weight-based, per item, UPS, and USPS
  • Apply product discounts, create coupon codes, set special prices for sales in bulk
  • Manage orders and change statuses, print invoices, and so on
  • Grouping and managing customers, sending e-mail newsletters and managing OpenCart administration panel with multiple users with different permission levels
  • Localize your online store by adding new languages and currencies, and correctly upgrade current OpenCart system

 

In Detail

OpenCart is a popular open source shopping cart solution and provides elegantly written tools to establish a fully functional online store from scratch in a very short time with intuitive screens. It can be a difficult task for beginners to go beyond the basics and apply all the features, which they will require for their businesses.

This practical book gives you hands-on experience on using and managing OpenCart, helping you start feature-rich, professional online stores easily. It also teaches you how to organize your online store effectively in terms of products, payments, shipping, orders, and customer relations.

OpenCart 1.4 Beginner's Guide will teach you how to build a store that can take control of all the online shopping needs. You will be able to run multiple shops in a single installation. You will learn how to set up products and correctly organize in categories. You will correctly integrate a payment gateway and shipping method after reading the comparisons and applying the examples. You will learn how to define taxes and apply them according to the geolocation of a customer. This book also teaches you how to manage orders and customers. You can impress your customers and increase the availability of the website to more people with the help of this practical guide. Additionally, the book also teaches you how to use design templates and apply SEO (search engine optimization) to make the store more visible for search engine queries.

Explore OpenCart—build robust shopping websites with high-level functionality.

Approach

This is a tutorial-style book that follows a practical approach to demonstrate the potential of OpenCart. The book is suitable for those who have basic computer skills.

Written with a fast-paced but friendly and engaging approach, this Packt Beginner's Guide is designed to be placed alongside the computer as your guide and mentor. Step-by-step tutorials are complemented with explanations of the reasoning behind what you are doing. You will quickly pick up the necessary skills, tips and tricks for building a successful OpenCart online store with practical examples that helps you to learn by experiment and play.

Who this book is for

This book is aimed at individuals who want to develop professional online stores without any hands-on programming experience, and clients/non-developers who will be managing their inventory and processing orders through the backend.

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