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Money-making weapons for your Joomla! website
- Learn to set up a cash-generating Joomla! website
- Learn to implement a shopping cart on Joomla!
- How to run an affiliate program from your site
- Set up streams of income using Joomla!
- Gain valuable search-engine ranking knowledge
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- Buy two eBooks, get 35% off
- Buy two print books, get 18% off
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Read an excerpt from the book on Search Engine Optimization in Joomla
http://joomla-cash-book.packtpub.com
Table of Contents
Language English
Paperback 180 pages [191mm x 235mm]
Release date
November 2007
ISBN 1847191401
ISBN 13 978-1-847191-40-3
Author(s)
Brandon Dawson , Tom Canavan
Topics and Technologies
Content Management, Open Source, Joomla!
This book is a fast and easy must-read for anyone wanting to start a cash-generating Joomla! website.
Visit the Joomla! Cash Free Online Edition and read introductions to each chapter and a free excerpt from chapter 3 "Search Engine Optimization in Joomla!"
Joomla! is an award-winning Content Management System (CMS) that will help you build websites and other powerful online applications. It is an open-source solution that is freely available to everybody. Joomla! is used all over the world to power everything from simple, personal homepages to complex corporate web applications. Out of the box, Joomla! does a great job of managing the content needed to make your website sing.
The emphasis of this book is towards business and online e-commerce; it will give you a valuable knowledge base on search engines, layout and design, implementing a shopping cart, marketing your website, affiliate marketing and more. You will appreciate the concise and straightforward method to set up a cash-generating website.
Read the full Table of Contents for Joomla! Cash
- Tips for generating revenues for your site
- Setup of your shopping cart
- Good layout and design for your site
- VirtueMart shopping cart setup
- Details of the iDevAffiliate affiliate system
- Marketing your website
Chapter 1 talks about the hype versus reality aspect of the Internet and clears away the "if I build it, they will come" myth. Also, it tells you that a Joomla! warrior should be disciplined and should learn all the skills to be successful. It explains the four P's required for efficient marketing: Product, Place, Promotion, and People.
In Chapter 2, you will learn how to evaluate, adapt, improvise your plans, and overcome obstacles that keep you from achieving digital battlefield victory. You will learn about the importance of having marketing plans, creating marketing plans, and objectives for attaining a revenue generating Joomla! Site.
Chapter 3 covers the basics of SEO or search engine optimization, links and tags, RSS feeds, newsletters, and multimedia marketing.
In Chapter 4, you will learn about web site analytics. You will see how to obtain critical data for your website as a basis for action using traffic and log analysis.
Chapter 5 will help you understand how to make your site visually appealing so as to generate traffic and revenue.
Chapter 6 will provide you with tips for generating revenue from your Joomla! site. You will learn how to generate revenue from Banner Advertisements, contextual, text-based advertisements, Affiliate ads, running your own affiliate program, and running Subscription-based Joomla! websites.
Chapter 7 will show you how to protect your investment, with a brief tutorial on Disaster Preparation for your cash-generating site.
Chapter 8 explains a few more cash-generating weapons: marketing your Joomla! skills and offering commercial templates.
This book is a fast and easy read, taking the reader from the inception of an idea, to a fully working cash-generating website built on Joomla!
This book is suitable for business people with a medium level of technical skill who need a good primer on how to implement a cash-generating website. Those unfamiliar with Joomla! Would benefit from reading Building Websites with Joomla! 1.5 Beta 1.
Brandon Dawson
Brandon Dawson is a 29 year-old website developer from Lancaster, Ohio in the United States. He has completed Joomla! projects for clients ranging from major corporate clients, such as Apple Incorporated, to small local businesses. He maintains a business website at www.athenainternet.com.
He enjoys building websites, hiking, cycling, and spending time with his fiancée and their son. He is also a huge movie buff from having spent his college years operating a small local movie theatre.
He frequents the Joomla! support forums, and maintains personal websites at www.joomlawarrior.com and www.brandondawson.org.
Tom Canavan
A twenty-three year veteran of the Computer Business, and a CIO at a thriving dot-com, Tom Canavan has a degree in Robotics and Numerical Control. He is author of the book Dodging the Bullets – A Disaster Preparation Guide for Joomla! Based Websites.
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