Packt Blog - Brand launch


by Damian Carvill | Friday, April 9, 2010

The decision to split Packt into two different brands might not sound the most conventional marketing strategy. However it’s something that we have given a lot of thought to, and is coming at the right time for us as a publisher and for yourselves as readers.

by Mark Nichols | Friday, April 9, 2010

“It’s a Packt Blog”, I can imagine people proclaiming. “What are they going to be writing about, and why are they starting it now?”

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