As you’ve already seen in this blog, a key reason for the launch of these brands is to boost our ability to specialize, and this is pertinent not only to our books, but also to our interactions with customers and readers.
The big day has finally arrived. Packt Open Source and Packt Enterprise have launched, along with the release of two newly branded books, Microsoft Silverlight 4 Data and Services Cookbook and Moodle 1.9 Theme Design: Beginner's Guide.
With Open Source and Enterprise taken care of, this leaves behind a bunch of Packt’s most interesting titles: the misfits, the outliers, and the breakout Packt titles of the future. We know that there are plenty of places for Packt to make its presence felt in Open Source and Enterprise. But where else? There’s a big world out there. A world of opportunity. A world that needs Packt books.
We have finally released information on the branding of Packt Enterprise and Packt Open Source. Have a look at the first books to be published into these new brands, Microsoft Silverlight 4 Data and Services Cookbook, and Moodle 1.9 Theme Design: Beginner’s Guide.
Julian has shown us what Packt Open Source will be doing with the community, broadening the Open Source Royalty Scheme and continuing the CMS Award. What can Packt Enterprise do along similar lines?