Jens Grubert is a researcher at the Graz University of Technology. He has received his Bakkalaureus (2008) and Dipl.-Ing. with distinction (2009) at Otto-von-Guericke University Magdeburg, Germany. As a research manager at Fraunhofer Institute for Factory Operation and Automation IFF, Germany, he conducted evaluations of industrial Augmented Reality systems until August 2010. He has been involved in several academic and industrial projects over the past years and is the author of more than 20 international publications. His current research interests include mobile interfaces for situated media and user evaluations for consumer-oriented Augmented Reality interfaces in public spaces. He has over four years of experience in developing mobile Augmented Reality applications. He initiated the development of a natural feature tracking system that is now commercially used for creating Augmented Reality campaigns. Furthermore, he is teaching university courses about Distributed Systems, Computer Graphics, Virtual Reality, and Augmented Reality.