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As you finish writing your book, you start exploring the avenues to bring it to the readers. Here you have two options i.e. either you go through a traditional publisher or through Print On Demand Publishers like Lulu or iUniverse. But now with a friendly and author centric publisher around you have a better option to bring your book to the market.
Here are some of the most obvious
advantages that Packt can offer you as a publisher: - High
royalty -
We pay a 15% royalty to the author on the sales of book and an advance
against it. Most of the publishers pay a royalty of 9% in the market. The
royalties offered at Packt are amongst the highest offered in the market.
A 15% royalty from Packt works out to 11.25% of the cover price, as our
trade discounts are less while a 9% royalty from other publishers translates
to 4.5% of the cover price.
- Marketing
support -
As you decide to publish your book with a POD you will see that most of
the POD publishers do not offer marketing support to the books they
publish or charge for it. This becomes a costly affair for the author in
terms of both money as well as time. On the other hand, Packt has a team
of experienced marketing professionals who ensure that a word about your
book reaches every corner of the market and it sells well. You will find
that if you publish your book with a POD publisher, sending out the review
copies, promotional copies to various events and developing the marketing
material becomes your responsibility while if you publish your book with
Packt, we take up all these activities saving you time and money.
- No
initial investment - As you publish your book with Packt you are not
required to make any initial investment on buying the ISBN number or
setting up your book for sales on various online stores including Amazon.
Packt does this boring and confusing work for you.
- Right
pricing -
We work with the author to ensure that the book is rightly priced neither
too expensive nor too cheap.
- Brand
value -
Many of the buyers assume the POD books to be of low quality both in terms
of content as well as the print quality. Packt enjoys the status of being
a valued publisher. Publishing your book with Packt means adding a brand
value to your content and attracting people to buy it more.
- Established
sales and distribution system - Publishing your book with a POD
publisher means that your book would not be able to reach every corner of
the market as many book stores abstain from stocking the books published
by a POD. Packt has an established sales and distribution system for its
books which ensures that your book gets a shelf space in each book store
it deserves.
- Friendly
and author centric approach - Most of the authors decide on a POD
publisher after being unable to find a publisher for their books. As you
approach a publisher, many of the times you won’t even hear back from them
if they are not interested in your idea. Packt is a modern publishing
company with a friendly approach towards it authors. We are always open to
new ideas sent to us and treat them to be highly valuable. So, if you send
us an idea you can be very sure of receiving a reply within 48 hrs. Our
processes are not rigid and work for the author’s comfort.
So, if you are trying to find a
publisher for the book you recently wrote, approach Packt with your proposal
now, by sending an e-mail to author@packtpub.com.
Even if you have already published with a POD publisher it is never too late to
reconsider your decision keeping in mind the advantages we offer and get in touch with Packt to publish
your book. Packt can help you in
making your book a best seller!
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