Customize your LinkedIn profile headline

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by Anmol Jain | June 2013 | Open Source

This article by Anmol Jain from the book Instant LinkedIn Customization How-to, explains how you can customize the headline of your LinkedIn profile and also tells that on updating the headline specifically and regularly can help attract the right audience.

(For more resources related to this topic, see here.)

Every LinkedIn user can customize his/her profile headline. Your headline is the first thing that is read about you by other LinkedIn users, even before they get a chance to have a look at your detailed profile. Hence, this tool should be used wisely so that it can attract the right audience.

The following screenshot shows what a profile headline looks like:

How to do it...

To set up your LinkedIn profile headline, perform the following steps:

  • Click on the Edit Profile button from the LinkedIn toolbar located at the top of the page that appears after you log in.

  • Click on the button located next to your current headline, and you will see a screen, as shown in the following screenshot:

  • Input the professional headline for the target audience.

How it works...

You've now learned how to update your LinkedIn profile headline. The key point is to be as specific as you can and put the right keywords that are search engine friendly and eye catching. Let me state a few examples:

  • Job seeker headline:

    5 years of exp in Java and .NET; looking for opportunities in Hong Kong

  • Service marketing headline:

    Helping fortune 500 companies increase revenues by designing better HR strategies

  • Examples of a few other interesting headlines:

    • Chief Operating Officer; building high performing sales teams that align with corporate vision

    • Experienced sales professional looking to positively impact a new organization

    • Retail technology solutions; developing high performing retail outlets

Summary

It is a good idea to refine and update your profile headline regularly, so that your profile is viewed by the right audience. Thus, we have learnt how to customize the LinkedIn profile headline.

Resources for Article :


Further resources on this subject:


Instant LinkedIn Customization How-to [Instant] Attract your dream job or customer using the hidden secrets of one of the most powerful social networking websites with this book and ebook.
Published: February 2013
eBook Price: $9.99
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About the Author :


Anmol Jain

Anmol Jain has been studying the innovations in social networking and their impact on people over the past few years. He believes that the growing impact of social networking websites over the years will change the way people interact personally and professionally, and he is keen to share his knowledge with us.

Anmol is currently pursuing his MBA from the Hong Kong University of Science and Technology. Prior to pursuing his MBA, Anmol has worked in the advisory teams of reputed consulting companies in India and Hong Kong, such as KPMG and Ernst & Young, and provided business and IT solutions to their clients.

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